Archive for Advertising

The Gallery of Inept Child Outreach

Brought to you by your friends at the US government.

1) ReadyKids! (Department of Homeland Security)

2)  AMSville, brought to you by the US Department of Agriculture

More insanity, after the jump

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Jamaica 2.0

Jamaica is pretty much on the other side of the digital divide, except for weird parts of the entertainment industry that seem to be embracing web 2.0. Check it:

This video, by popular group Voice Mail (hilarious, I know), features itself on what is obviously a parody of YouTube, “VTube”. What’s really interesting to me is how meta the video is–the video is about the video teaching everyone how to dance. It’s almost Mims-quality. Also, the VTube logo looks mysteriously like Gmail’s…hmmm…

Another great example: reggae star Sizzla, known for his devotion to the Bobo Ashanti branch of Rastafarianism and his Alien-esque headwraps, has just released a new album called “I-Space“. Yes, the name is a mashup of Iyaric and web 2.0. Yes, it’s AMAZING. None of the songs have to do with Myspace, of course, but Sizzla, like almost all Jamaican artists, has a Myspace page.

Really, the Myspace approach makes total sense for Jamaica, where the music scene is much more bottom-up than it is in the states. In fact, the #1 song in Jamaica right now, Sean Kingston’s “Beautiful Girls”, only got produced when Sean Kingston repeatedly bugged Beyonce’s producer on Myspace until he gave him a chance. What doesn’t make sense is that much of the force behind this bottom-up culture comes from downtown Kingston, where internet access is not really readily available. What does it mean when most people don’t have access to the internet, but the artists are starting to rely on MySpace? I have no idea, but I guess Jamaica is about to find out.

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2008: Indie Dies

So given all that, what about indie hipsterdom?

Certainly the arrival of a commoditized form of culture in the form of something like Urban Outfitters would signal a movement in the very least from lead-user to “cool,” but there’s alot of evidence to suggest that we are now safely blending from cool to the realm of the popular.

If Hippel’s application to cultural innovation is really applicable, then, I’m thinking that 2008 will be the year that indie effectively stops evolving and developing, as signaled by the existence of mass-media televised parody, and the appearence in that most mass form of mass media — the commercial.

Example:

Peter Bjorn and John — Levi Jeans

A gallery of indie songs that have been used in commercials, after the jump.
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Viva Pinata TV Spot

Hadn’t seen this before — it rules hardcore.

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What I learned from TV

My TV situation is kind of weird. First of all, there are two different cable boxes. Secondly, it works–sort of. It doesn’t exactly *not* work. I mean, technically I have 100 channels. It’s just that all of them except about 15 look like this:

And while I’m all for mind-expansion, I’ve heard that too many shrooms does not a happy TV make. So which are the lucky 15, you must be wondering? Well, I get: 2 Jamaican channels, Discovery and National Geographic, 4 different televangelist channels, an Australian kids channel, and: Discovery Kids, Disney, Cartoon Network, and Nickelodeon. In summary, that’s Jamaican news, conspiracies and animals, Jesus, and disturbing crazy (sometime Aussie) kids. One day when I recover, maybe I’ll do an analysis of just how fucked up society is going to be in 20 years when these kids and the values they have been taught by these shows grow up. Also on Cesar Milan, and how he’s the coolest person ever.

We recently got the radio working, which is great though no less bizarre. We are currently listening to a reggae radio station explain Jewish weddings. (Edit: 10 minutes later, a house/trance remix of that Savage Garden song with female vocals!!)

The other day, my partner-in-crime Larisa and I were watching the Top 10 Reggae Music Videos, and we learned some very interesting things about Jamaica culture.

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Mike Gravel For President

Mike Gravel, ex-Senator of Alaska, is totally TSIB’s favorite presidential candidate of the month. Standing above all the casually back-biting campaign ads and manuvering, he’s produced the most genius postmodern piece of political advertising in a long time.

Observe —

His explanation, after the jump
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David Pogue is Weird

David Pogue, well known NY Times tech reviewer and one of the few people in the world to receive an advance iPhone, is quite odd. And awesome. Want proof? Check out his latest video: iPhone – The Musical.

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